Red Ribbon Week is an alcohol, tobacco, and other drug and violence prevention awareness campaign observed every year during during October in America.
It began as a tribute to fallen DEA special agent Enrique Camerena in 1985.
According to the United States DEA, Red Ribbon Week is the nations largest and longest-running drug awareness and prevention program.
Melania Trump spoke this morning at the Drug Enforcement Administration's National Red Ribbon Rally to promote Red Ribbon week, which of course asks people to wear a red ribbon in order to raise awareness about drug abuse.
Looking stunning as usual in a black sheath dress, Melania had an important message: that companies “must stop” marketing e-cigarettes to children, saying they are addictive and dangerous.
She contined “it is important to me that we all work to educate children and families about the dangers associated with this habit.”
“Marketing this addictive product to children must stop.”
Many of her critics chose instead to focus on the faux pas with her wardrobe. It seems failed she failed to actually wear a red ribbon badge while giving her speech at the Red Ribbon Rally. Ooops!
credit: Melania Trump
While East Wing staff reportedly said Trump had not received a pin in advance of the event, it didn't stop people from criticizing her.
However, Dean Norris who spoke alongside her and played DEA Special Agent Hank Schrader on 'Breaking Bad,' were spotted wearing a medal pin with the red ribbon symbol on it.